June 26, 2025
5 Critical Factors You May Be Overlooking
To meet ambitious net-zero goals, companies are increasingly turning to renewable energy Power Purchase Agreements (PPAs). But while PPAs are often seen as a sustainability win, many fail to deliver the environmental or financial impact buyers expect.
The reality is: not all PPAs are created equal. Poor siting, volatile markets, hidden contract risks, and low-quality data can significantly undercut value.
Fortunately, these challenges are avoidable. With the right strategy and better data, companies can unlock the full potential of their PPAs.
This guide outlines five critical factors clean energy buyers should evaluate to ensure their PPAs are truly effective. You’ll learn how to:
- Assess location-specific performance to reduce curtailment risk and maximize generation
- Evaluate energy market value to avoid overpaying for underperforming power
- Measure real emissions impact using marginal, not average, carbon data
- Identify contract risks that can lead to surprise losses
- Improve data transparency for more accurate ESG reporting
If you’ve already signed a PPA, or plan to, this checklist can help you avoid common blind spots and strengthen your renewable energy strategy.
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